Is AR Content Marketing Worth It? Examining Current and Future Opportunities By Jason Norris, Head of Media Everywhere we look today, we see traces of the rapid onset of the metaverse, with more brands, businesses and media companies embracing the power of Augmented Reality (AR). From movie studios incorporating AR effects into their tactical [...]
The Next Phase in User Generated Content and Marketing By Jason Norris, Head of Media UGC (user-generated content) marketing has proven to be a boon for brands. As its name indicates, UGC means users actively participate in its creation/generation, whether for personal purposes, or to interact with a company, brand, sports team, artist, or [...]
How AR Enables Marketers to Reach Out to Customers with a Multi-Channel Approach By Jason Norris, Head of Media Multi-channel marketing means something different from what it did 20 years ago, thanks in part to the rise of digital media. In addition to cable, television, radio, and traditional websites, we now have streaming services, [...]
How Does Mobilize Work? By Jason Norris, Head of Media Brands around the world are seeking new ways to create more engagement with audiences — and Augmented Reality (AR) is the next frontier. Those who view AR-enhanced creative content are more likely to prefer longer form content over regular, static content, sometimes for up [...]
Immersive Relevant Augmented Reality Through Mobilize By Jason Norris, Head of Media At Mobilize, one of the main objectives is helping users enjoy an impactful, seamless experience with a brand regardless of what they may be doing, whether shopping or simply having coffee. It’s what most brands and businesses want most – positive word-of-mouth, where [...]
How Mobilize is Reimagining the Mobile Camera Experience We at Mobilize set out to answer one central question: how do experiences change when you start interacting with things that weren’t available before? With the onset of new broadband speed capabilities under 5G, Mobilize is gaining traction with mobile carriers— because we’re opening the door for [...]
Happy Holidays from Your Friends at Mobilize! As we look back at the past two years in what is now commonly referred to as the COVID era, the frequency or even just the occurrence of family gatherings and get-togethers has dropped dramatically. And, directly proportionately, people are taking fewer pictures of special occasions. Many [...]
Jason Norris is the newest member of the Mobilize team, filling the position of Head of Media. Jason has 20+ years of experience working with large brands and agencies. His expertise in digital marketing and passion for interactive advertising comes at the right time as the company prepares for another major activation. [...]
Brendan Fallis adds significant experience and expertise to the Mobilize Board as the company prepares for Series A funding IRVINE, Calif. – Ad-tech startup, Mobilize Solutions, has added Brendan Fallis of Leawood Venture Capital to their current Board of Directors. Fallis is a driven leader with a track record of maximizing shareholder value in [...]
Tech Coast Angels Orange County (TCA OC) is pleased to announce its latest investment: a $100,000 investment in a pioneering tech startup, Mobilize Solutions IRVINE, CA –Mobilize is a leading provider of 5G camera solutions that enable wireless carriers to enhance the mobile camera experience while introducing a new revenue stream through sponsored in-camera [...]