Marni Walden to Help Innovative Ad-Tech Company Navigate Wireless Industry
IRVINE, Calif.—Mobilize Solutions has announced the appointment of Marni Walden to the Board of Directors to provide strategic guidance as the company begins to secure mass distribution on mobile devices.
Mobilize Solutions’ innovative platform enables wireless providers to enhance the native camera experience to delight users, while creating a new source of revenue from brand sponsored content – Camera Generated Media.
Walden brings more than 20 years of experience, including her most recent role as EVP and President of Global Media at Verizon. Her leadership experience integrating media into a wireless business is unique and will be leveraged to guide Mobilize through global expansion.
“As brands look for new ways to engage consumers and carriers look for new revenue sources, Mobilize seems to be in the right place at the right time,” said Walden. “This is a great opportunity to make a difference.”
The company will immediately engage Walden as it finalizes agreements and strategic partnerships with some of the top players in the mobile industry. “We are grateful to have Marni involved as we enter new waters which she has navigated before,” said Aaron Horvath, CEO.
About Mobilize Solutions
Mobilize Solutions, formed in 2013, has developed an ad-tech platform that delivers timely and relevant content (geo-filters, AR, GIFs) within the mobile camera experience. The platform is scalable and configurable making it easy for wireless providers and app publishers to white label or embed the feature as an SDK.
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