Tip 5: Take advantage of contests & rewards. Incentivize the consumer to post a recommendation for you through simple contests and reward programs. Implementing this incentive, makes it more likely for the customer to share their experience. There are various ways to deliver rewards to customers including Tango Card, Starbucks eGift and via the Virtual Photo Booth app.
Tip 6: Measure results. Collect analytics so you can measure your marketing efforts, adjust your marketing plan and manage your advertising budget. Make sure the marketing sales tools you adopt provide robust reporting to measure results like impressions, referrals, potential customers and sales opportunities.